Paid Search Marketing Agency Focused on Google Ads Management

We’ll implement proven Google Ads management strategies to your campaign – improving brand awareness, increasing conversions and avoiding overspending. Target and bid on the right keywords that attract qualified leads to your landing pages,

Request for Proposal Read Google Ads Articles

Why Do You Need Google Ads?

Although we position Magnes Marketing as an SEO Agency, we also provide Google Ads Management service for our clients to uncover the potential they have with Google Ads. Some businesses have the budget to spend on both Google Ads and SEO. We are SEO lovers and we’re not advocating for anyone to invest in Google Ads and exclude other digital marketing efforts. SEO is still the #1 digital marketing discipline that we recommend.

If you have more budget to invest in other marketing channels, we would definitely suggest investing in email marketing, social media marketing and other lead-generating activities.

Let’s get to know whether Google Ads is something you should consider for your business.

  • You can scale with Google Ads: Finding the right lead generation source that scales is one of the trickiest challenges every business faces today. Scaling is all about putting in the same effort to get 5x or 10x of your existing results. Some businesses spend a few hundred thousand to millions a year on Google Ads because it is scalable. When you create a high-converting Google Ads campaign, you can increase your budget which results in increasing your qualified leads and profits. If you’re running a business that needs qualified leads within a short period of time, Google Ads is one of the most effective digital marketing channels.
  • Google Ads Offer Faster Results: If you’re just starting off, it can take months to even a year to see results from an SEO campaign (don’t neglect SEO, make sure to start it from day one). It takes time for new websites to “prove” search engines like Google that they deserve to be on the first page of Google for relevant keywords. Google Ads works well with new businesses because you don’t have to wait around to move the needle. While working on your site’s SEO efforts, you can allocate a small budget to get visitors to your site and if you’re lucky they may convert to paying customers.
  • Google Ads Is Slightly Easier Than SEO: People have different opinions about Google Ads and SEO. We’ve worked on SEO campaigns and Google Ads campaigns over the last few years. Google Ads often require less effort to maintain compared to SEO efforts due to the constant changes in search engine algorithms. For SEO, you need to constantly publish highly valuable content and build links. It’s quite exciting to see when your SEO efforts start to work and drive organic search traffic but it is a relief to know that you can depend on Google Ads to deliver the leads for your business with the right Google Ads practices.
  • Google Ads is A Great Tool For Brand Awareness: When people research Google Ads, they come to the conclusion that it drives traffic from search result pages through the pay-per-click model. Although it is partially true, Google Ads are more versatile compared to other PPC channels. Research shows that Google Ads is a great tool for building brand awareness. Even if people are not clicking, they see your brand and what solutions you offer. With Google Display Ads, you can easily prioritize brand awareness with the right visuals.
  • Google Ads Complements Other Marketing Efforts: Google Ads Remarketing feature is often overlooked. When you gain visitors to your website from other marketing channels, you can track the visitors with a cookie. This cookie will keep track of your visitors and consistently show your Google Display Ads around the Internet (third-party Google Ad networks) and your brand will get the recognition it deserves.
  • Your Competitors Are Leveraging on Google Ads: If your competitors are doing it, why not you? We can feel the peer pressure you go through when you see ads of your competitors on search result pages. If your competitors are using Google Ads, it clearly indicates that they are getting consistent results (brand awareness and leads). When you conduct a simple competitor analysis, you can get all the necessary information required to understand the Google Advertising initiatives your competitors are working on.

Why Choose Magnes Marketing For Google Ads Management?

At Magnes Marketing, we offer Google Ads management services to help you show your ads on Google search result pages to the right people at the right place and time. Our team of experts has over 10 years of experience running Google Ads campaigns that help businesses like yours grow their business.

100% Transparency

We are very clear about what we are doing on your behalf (managing your Google Ads), and you will always have access to all the data that revolves around your campaign.

No Contracts

We do not believe in contracts. Let our work do the talking as we like to prove our value on a month-to-month basis. Just need 30 days written notice if you choose to cancel.

Tracking

We track everything because you need to know where your leads are coming from. Our conversion experts will setup lead conversion tracking and other goals tracking that your business need.

Data-Driven Insights

We will provide insights on how your Google Ads campaigns performing in comparison with your competitors. Recommendations will be provided to improve your overall performance.

Monthly Reports

Ger monthly report of your Google Ads campaign performance. We will also have 1 hour Q&A session every month to explain the report in detail to make sure we are meeting your business goals.

Value For Money

Our services are not cheap. We offer competitive pricing for the quality of work provided and ensure good ROI for your business. We will ensure you get the results your business deserves.

Our Google Ads Management Process

At Magnes Marketing we’ll make sure your Google Ads campaign reaches its true potential and delivers the results your business needs. Here’s the Google Ads Management process we use for our clients to drive qualified leads and improve their ROI:

If you have an established Google Ads account, we will analyze your past performance and dig deep into the historical data to find out what worked. We often make changes to the bidding options, keywords, and ad text copy depending on your campaign goals. Our main focus is to drive qualified leads to your landing page for every dollar spent on Google Ads.

For the new Google Ads account, we will set up the account from scratch and guide you throughout the whole process because we will need you to add the payment information and other necessary details.

We will track your conversion through Google Tag Manager and analyze the keywords that are generating leads or sales. It will help us to avoid burning money on irrelevant keywords and terms. Focusing on the revenue-generating keywords will help us optimize your campaign effectively to produce positive ROI.

There are 9 different types of campaigns within Google Ads:

  1. Search: Text ads on Google search result
  2. Display: Media-rich ads on Google Display Networks (a group of more than 2 million websites & apps)
  3. Video: Video ads on YouTube
  4. Shopping: Product ads on Google search results
  5. App: Mobile-app-specific ads
  6. Local: Search ads for driving traffic to physical businesses
  7. Smart: Automated campaign builder that automates every aspect of your campaign from bidding to targeting
  8. Performance Max: Improved version of Smart Ads driven by AI
  9. Discovery: Native-looking display ads across Google ad placements

The type of campaigns that work well with your business depends on the nature of your business and the goals you’re looking to accomplish. We monitor your campaigns and adjust the bids, keyword selection, placement and other elements to generate traffic that positively engages with your site.

Continuous experimentation is the key to success for Google Ads. We test multiple ads using A/B testing methods to find out ads that generate high CTR (Click-through rate) and conversion rates. Changes will be made to your ad copy and landing pages to determine which works best.

We will review every aspect of your Google Ads account. This will help us to determine the areas that can be improved and make sure your campaigns are running smoothly. Identifying and adding negative keywords consistently improves your results.

Our end goal is to create campaigns that deliver high ROI for your business. We don’t want you to spend too much without generating conversions. Throughout our maintenance process, we’ll discover the key to your Google Ads campaign success. The monthly report will be delivered directly to your email on the performance of your campaign. We will also create a dashboard for you to monitor your ad campaigns.

Different Types of Google Ads Management Services We Provide

At Magnes Marketing we create and manage result-driven Google Ads accounts that drive qualified leads and sales to sites every day. As an experienced search marketing agency, we are focused on delivering high returns on your ad spend. We offer various types of À la carte Google Ads-related services.

Keyword Research & Planning

Competitor Google Ads Review

Landing Page Optimization

Google Ads Campaign Setup

Google Ad Copy Creation

Content Review & Recommendations

Google Tag Implementation

Bid Adjustment

Conversion Rate Analysis

Request For Proposal

Testimonial

Communication is essential to building long-term business relationships. For us, the business relationship is more important than results. That’s why we care about our client’s business.

An SEM Agency that cares about your business 💖

Whether you’re a startup, small-medium business or even a multi-million dollar company, you’ll get the same attention

Finding Clarity and Results in the Maze of Google Ads

Navigating the complex world of Google Ads felt like a maze until I collaborated with Magnes Marketing. Their strategic insights, coupled with their hands-on approach, have given us a competitive edge. The ROI? Phenomenal. Highly recommended!
MyPreciseDNA

From Overwhelm to Over-performance: My Google Ad Transformation

Before using Magnes Marketing’s Google Ads management service, I was overwhelmed and unsure about my ad spend. Now, not only have my campaign results skyrocketed, but I also have a clearer understanding of where every penny goes. Their team is knowledgeable, proactive, and transparent. A game-changer for my business!
Dr. Nadia Ismail
Managing Director of Klinik Dia Raissa

Maximized Clicks, Minimized Stress: A Google Ad Success Story

There’s a difference between managing ads and mastering them, and Magnes Marketing undoubtedly does the latter. Since partnering with them, our click-through rates have doubled, and conversions are at an all-time high. If you want to make the most of your Google Ads, look no further.
Seye Abolade
Business Owner of Y.S.D.D Global Energy Ltd

Request For Google Ads Management Proposal

What would you like to achieve working with us? Have you worked with a Paid Search agency or freelancer before?

Have Questions About GOOGLE ADS MANAGEMENT? We’ve Got The Answers You Need

Did you know that in Q3 2022, Google generated 57% of its revenue from Google Ads?

If Google Ads is not working, the company would not be getting their major income from it. For 2022 alone Google’s parent company Alphabet made a staggering $191 billion in revenue through Google Ads alone.

But if you want Google Ads to work for your business, you need to get the fundamentals right. These are some of the things you should consider to launch and maintain a successful Google Ads campaign:

  • Define your goals
  • Allocate a budget
  • Analyze your competitors
  • Perform keyword research
  • Define your ad campaigns
  • Segment your ad groups
  • Write clear and effective ad copy
  • Optimize your landing page to fulfill your visitor’s search intent
  • Identify negative keywords and continuously remove them
  • Focus on tracking and reporting
  • Perform Quarterly Google Ads audit to identify opportunities

Google Ads Management fees vary quite a between SEM agencies. Some agencies in Malaysia charge 15% to 20% of your total ad spend as their management fee.

For example, if you’re spending RM2,000 per month for Google Ads, then you need to pay RM300-RM400 as a management fee. But please be aware that the agencies that charge low management fees tend to charge one-time setup fees even if you already have a Google Ads account.

We have a different approach to Google Ads management. Our management fee is flat at RM1,500 per month for ad spending up to RM5,000. We also charge an RM1,500 one-time fee for the following Google Ads Management tasks:

  1. Situation Analysis: Analyse your business needs and understand your business nature.
  2. Market Research & Campaign Tracking: This involves thorough market research of your business and perform extensive keyword research to find the most relevant terms related to your business.
  3. Segmentation: After our initial research, we will build your campaign ad groups, ad sets, and individual ads.
  4. Ad Copywriting: Our expert copywriters curate attractive messages for your target audience and ad segments to gain maximum relevancy and click-through rates (CTR)

We will generate monthly performance reports on the progress of your Google Ads campaign.

These are some of the metrics you might see in your monthly report:

  • Cost Per Click (CPC)
  • High Performing Keywords List
  • Click-through rate (CTR)
  • Impressions
  • Conversion rate

We will also create a customized campaign dashboard that integrates data from Google Ads and Google Analytics.